This year, Toyota celebrates its 75th anniversary. For a quarter of a century, this Japanese brand has led the way in innovative automotive design and manufacturing. To learn more about the award-winning Toyota brand of today, take a look back at the rich history of the Toyota Motor Company:
Sakichi Toyoda, a Japanese inventor and entrepreneur, founded the Toyota Motor Company in 1937. Toyoda’s first invention was the Toyoda Automatic Loom, which was used to create textiles. After selling the designs for his loom, he established the automobile division of the Toyota Company. Vehicle production began in 1938 at the first Toyota plant in Honsha, Japan. By 1957, Toyota vehicles dominated the Japanese market thanks to their durable and economic design.
In 1957, the Toyopet became the first Toyota vehicle registered in the United States. The first plant to operate outside of Japan was opened in 1959 in Brazil. By the late 1960s, Toyota vehicles had rapidly expanded to the international market. Economical sedans such as the Corona and the Corolla soon gained enormous popularity in America. The Toyota brand became internationally renowned for building reliable, compact, and innovative cars and trucks.
As one of the world’s leading auto manufacturers, the Toyota Motor Company continues to lead the way in automobile design and technology. In 1997, Toyota launched the Prius, the first mass-produced hybrid car. In 2011, hybrid vehicle sales exceeded three million worldwide. For 2013 and beyond, Toyota is introducing innovative and intelligent vehicles that push the envelope for new standards in performance and technology. Toyota’s innovative design and manufacturing continues to pave the way for a future of smart and sustainable automobiles.
To learn more about the Toyota brand and discover all about the upcoming models for 2013 and beyond, contact Jerry’s Toyota of Baltimore. Give us a call at (888) 714-6153 or visit us on the web for more information about the great new and used Toyota models we have in stock.